Make every user
a factchecker.
Misinformation doesn't spread because people are gullible — it spreads because cross-referencing takes effort most people don't have time for. SourceTrace removes that friction. One link, one tap, and you see how every major outlet is framing the same story.
"The best defence against misinformation isn't a team of fact-checkers — it's a billion people who know how to look at a second source."
Why we built this
The problem isn't a lack of news — it's a lack of context. A reader in London, Mumbai, or Lagos can access hundreds of outlets, but their feed shows them the same framing, the same sources, the same angle. Bias isn't always deliberate; it's often structural — and most people never see it.
SourceTrace maps how every major outlet covers the same story in real time. It's not replacing fact-checkers; it's making every reader capable of doing what fact-checkers do — compare sources, spot divergence, and form an independent view. That's what "make every user a factchecker" means in practice.
In this digital era, we all live in echo chambers — it's just what happens when an algorithm keeps showing you content that matches what you already believe. SourceTrace breaks that by surfacing what you weren't shown. We don't tell you what's true. We give you enough angles to think for yourself. That's how it started.
Curious how it all works?
Step-by-step walkthroughs for Spider View, the WhatsApp bot, and the developer API.
Get in touch
For partnerships, press enquiries, API access, or investor conversations:
mayflowers.blooms@gmail.com